I went  back to reading Marketing principles the other day and crossing the pricing headline, I thought that covering this topic in my blog will be helpful specially for those who are just starting out or for small business owners that wish to know more about how to price their products or services....

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Have you ever seen a small account on Instagram that have been switched into a private settings? Hmmm I know that is pretty common where you ask about their product's price and they replay with a common statement "contact via WhatsApp for prices". Well that is the protocol with many Kuwaiti small businesses...

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So you have a product or a service in a highly competitive market? How you are going to succeed? First things first, let's highlight some of the beliefs that are common among people. I don't believe that offering an already existing product is a mistake. Actually you don't need to come up with...

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Are you interested in starting a home business ? I started my home business when I was 18 years old while I was studying in my American University where I have been always busy with my homework , projects and reports. Nothing is impossible .. you can do it wether you're a student...

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So I was thinking how to make my space better to be more productive when it comes to working from home. I worked on my home business space for a year , trying to find the best things that will work for me and here what I have for you today. Working from...

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Well, I consider myself as one of the passionate small to medium business owners. So, let me tell you why it's great to be a small business owner and why I chose to start small. 1. Freedom First things first. When you start small you have the freedom to chose how you want...

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Ramadan is running and I was planning to post more but as you can see we all get busy during this month. Today I'm gonna put my thoughts shortly about three different ads of Ramadan 2017. Note that this is going to be my thoughts from marketing perspective. This is not an evaluation...

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After I wrote the last post, I was thinking about the best way to create a corporate social responsibility campaign and for that I started reading some studies and fact about how people perceive those campaigns and I came across this survey fact sheet by Aflac.  So basically, one of the main findings...

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I feel like I haven't been blogging for ages! I was working on different projects lately so I totally run out of time every time I put "blog post" in my schedule. Ramadan came and I also missed the pleasure to greet you guys (Ramadan Kareem). So I will start putting my thoughts...

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When you launch a new product, you probably want the maxim time for your product to be alive. However, your product isn't going to sell forever! If you don't already know, products have a life cycle that we need to plan for in advance. The above graph may seem awkward but I promise...

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Planning doesn't only apply for new businesses and startups. As a business owner you have to plan in order to achieve your goals. In my post today I will discuss the reasons why you should plan and consider that even if you already started your business. What I'm encouraging you to do is...

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Can I stress "understand your target market" enough through a new blog post today ? Why not! Today I'm going to explain the importance of getting insights about your target market which basically are your future or current customers if you already have a business. In order for you to start your business,...

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Whenever I start to write a post I say "Hopefully this will not be the last post for this month". I'm challenging myself to write more but I don't want to write anything. I would rather be late with my posts as long as they have a valuable content. Today, I'm really happy...

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I have been asked a lot about how to start a business especially people who reached me from my business accounts on social media as a real model for them. It's hard to explain every thing with one comment in social media. I figured out why not talking about it in simple blog...

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After yesterday's webinar that I did for Boxigo Est., I have been told that I have a different personality .. I'm not complimenting myself but many of my attendees where dreaming about starting their own business and the closest person that they saw at that time as I was the host of the...

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So ..  Finally I graduated and got my Marketing Bachelor Degree !! It feels (I don't know actually how it feels like lol!) because all what happened since that day , I was getting nightmares about my exams and the Uni. I have been dreaming about courses that I took two years ago...

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